SOFTSWISS has recently made upgrades to its Game Aggregator platform by adding a jackpot feature to crash and live games, which has greatly improved the overall gaming experience. This new innovation allows for a wider range of players to participate in jackpot draws, including those who enjoy popular game categories within the SOFTSWISS framework.
Jackpot Aggregator
Impact on casino metrics:
According to internal research conducted by SOFTSWISS, the introduction of the Jackpot Aggregator has had a positive impact on casino performance metrics. After the implementation of jackpot drops, there was a noticeable increase in player engagement, with the average Bet Count going up by 40% and the average Bet Sum increasing by 68% in the first month. This clearly shows how effective jackpots can be in boosting player activity and investment.
The inclusion of crash and live games in the jackpot feature gives SOFTSWISS’s clients additional tools to engage with a diverse user base. For example, crash games, which are particularly popular in Latin America, made up 3.9% of all games in the region in the second quarter, as opposed to less than 1% in Europe. This highlights the significant regional differences in game popularity. In South Africa, the crash game ‘Aviator’ by Spribe was the highest revenue earner in terms of Gross Gaming Revenue (GGR) in July and August 2024.
Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator
Angelina Stasiuk, Head of Business Line at SOFTSWISS Jackpot Aggregator, expressed her excitement about the expansion of the jackpot feature. “We are thrilled with the broader adoption of the Jackpot Aggregator and confident that it will attract even more players to this exciting experience,” Stasiuk remarked. She also mentioned the ease with which clients can customize mixed jackpot campaigns to fit their specific goals and objectives.
Showcasing at industry events:
The company also announced that from September 24-26, the SOFTSWISS teams would be showcasing the enhanced features of both the Game Aggregator and the Jackpot Aggregator at stand B-160 during the iGaming industry event. This will be a great opportunity to explore the latest trends in the iGaming sector and discuss the benefits of these integrations with industry peers and potential clients.
